Whītiki tauā – A huge mihi to everyone who joined us at the Auckland Art Gallery Toi o Tāmaki for the Tupu Accelerator Showcase i tērā wiki, he pō whakahirahira hoki. It was an inspiring night celebrating our 2025 Purapura cohort as they pitched their pakihi to a packed room of investors, supporters, and whānau.

You can now view all the photos and amazing pitches from the evening on our whakaahua/photos page.

Pakihi spotlight

See below the pitches from our 2025 cohort

Mauriora is deliciously refreshing kombucha, made with integrity and aroha in Aotearoa, applying a nurturing philosophy and fusing local and international flavours to create unique blends for body and soul. 

Green Waste Products NZ transforms gorse—an invasive weed—into sustainable bioplastics, addressing both environmental and social challenges. 

BEINGS is not a talent agency — it’s a directory and consultancy for diverse talent. Enhancing visibility, accessibility, and opportunity. Closing the gap in representation — and eliminating excuses

KiwiData builds custom AI solutions for small businesses, specializing in chatbots, automation, and AI-powered tools to boost efficiency.

Performance IQ empowers athletes, coaches, and communities through education, mentoring, and high-performance training, using sport as a vehicle for growth.

Aro Well combines archetype-driven AI and cultural IP to create sticky scalable habit-forming wellness moments for women.

Makachilli fits snugly and proudly into its own niche as Aotearoa’s only protein ice blocks. 

Precast concrete plunge pools offering up to 25% cost savings, rapid installation and premium finishes. 

A groundbreaking hair tie system for pallet covers – designed for quick, secure installation by hand or automation, reducing plastic waste, enhances health and safety. 

Future cohorts

Although this kaupapa has come to an end for 2025, we are excited to welcome the next cohort of shakers and movers in Māori entrepreneurship.

Applications for the next Tupu Accelerator cohort will open early in 2026. Click the link below to join our pānui list and stay up to date.